By now, you have likely heard of the so-called “paradox of choice.” This is the idea that too many options can result in heightened stress and impaired decision-making.
If you are not familiar with this concept, picture yourself in a grocery store, trying to choose from half-dozen types of orange juice. Do you want lots of pulp, less pulp, or none at all? Do you want straight orange juice or a mixed blend? How do you know which to buy?
Researching and deciding which grants to apply to can bring on a similar feeling. The process of applying for grants is time-consuming and exhausting, so how can you be sure you are allocating your time and energy most effectively?
Connecting with corporations
One option for your nonprofit that you should explore is corporate backing. If there is a footprint for a Fortune 1000 company near you, whether it is a retail location, manufacturing facility, or corporate site; many companies show a high propensity for supporting nonprofit endeavors in areas where their employees live and work.